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Web Design · SEO · AEO · PPC & Ads · E-commerce · Shopify Development · Hosting — serving North Yorkshire & the UK

SEO & AEO Packages

SEO & AEO Packages for North Yorkshire Businesses

Clear, fixed monthly pricing for getting found on Google and recommended by AI assistants like ChatGPT and Google’s AI Overviews. No jargon, no vague quotes and no promises we can’t keep. Just a defined list of work each month, reported back to you in plain English.

Based in Scarborough, working with businesses across York, Whitby, Malton, Pickering, Harrogate, Leeds and the wider UK.

SEO and AEO: what’s the difference?

SEO (Search Engine Optimisation) is how your website earns a place in Google’s search results, including the map listings people see when they search for a local service. Read more about our SEO services.

AEO (Answer Engine Optimisation) is how your business gets mentioned when someone asks an AI assistant a question instead of searching. More customers now type “Who’s a good electrician in Scarborough?” into ChatGPT, or read Google’s AI Overview before they ever click a link. Find out more about Answer Engine Optimisation.

The two work together. AI tools lean heavily on the same signals Google does: a technically sound website, clear answers to real questions, consistent business details across the web and a good reputation. That’s why every WSME package covers both, rather than selling AEO as an expensive extra.

Start here

See where you stand for free, then lay the groundwork every campaign builds on.

Free Search & AI Visibility Check

See where you stand before you spend anything.

£0

No obligation

✓  How your website currently ranks for the searches that matter to your business✓  Whether ChatGPT, Google AI Overviews and other AI assistants mention you or your competitors✓  The biggest technical issues holding your site back✓  An honest recommendation on whether SEO is right for you right now
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SEO & AEO Foundation Setup

The one-off groundwork your monthly plan builds on.

£395

One-off. Included free with a 6-month Growth or Authority plan.

✓  Full technical SEO audit (speed, indexing, mobile, broken links and redirects)✓  Keyword research mapped to your services and the areas you cover✓  Competitor review: who ranks above you and why✓  Google Search Console and Google Analytics 4 setup or health check✓  Google Business Profile audit and optimisation✓  Schema markup so search engines and AI tools understand your business✓  AI visibility baseline, so we can measure your progress✓  A written 6-month plan showing what we’ll do and when
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Monthly SEO & AEO packages

Every package includes both SEO and AI search work. Higher packages simply get more done each month.

Local Starter

For sole traders and small businesses serving one town or area.

£349/mo

6-month initial term, then rolling monthly

✓  Ongoing on-page optimisation of your most important pages✓  Google Business Profile management, including regular posts✓  Regular AI-powered checks of your website to monitor rankings and spot technical issues early, with any problems fixed by our team✓  One new piece of helpful content each month✓  Local citation building and clean-up✓  Local schema markup kept up to date✓  Rankings tracked for up to 25 keywords✓  Quarterly AI visibility check✓  Monthly plain-English report
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Most popular

Growth

For established local businesses covering several towns or services.

£595/mo

6-month initial term, then rolling monthly

Everything in Local Starter, plus:✓  Covers up to 3 locations or core services✓  Two new pieces of content each month✓  Existing pages rewritten in an answer-first structure that AI assistants can easily quote✓  Business details made consistent across directories, profiles and review sites✓  Ongoing local link and mention building✓  A simple process to grow your Google reviews✓  Rankings tracked for up to 50 keywords✓  Monthly AI visibility tracking across ChatGPT, Google AI Overviews, Perplexity and Gemini✓  Competitor monitoring✓  Quarterly strategy call
Get Started

Authority

For regional, national and e-commerce businesses in competitive markets.

£995/mo

6-month initial term, then rolling monthly

Everything in Growth, plus:✓  Multiple locations, services or product categories✓  Four new pieces of content each month✓  Outreach and digital PR to earn coverage from respected websites✓  Conversion improvements to turn more visitors into enquiries or sales✓  Advanced schema, including product and review markup for online shops✓  Core Web Vitals and page speed work✓  Rankings tracked for up to 150 keywords✓  Expanded AI visibility tracking✓  Monthly strategy call and priority support
Get Started

All monthly plans have a 6-month initial term, then roll monthly with 30 days’ notice. You own all content, pages and accounts we create, always.

Already a WSME website client? Your site is already built on a clean, fast, SEO-ready foundation, so we can get straight to work. Ask about reduced Foundation Setup pricing.

Why SEO takes time, and why we’re upfront about it

We’d rather be honest with you now than disappoint you in month two.

SEO is not a quick fix. It’s more like building a reputation than switching on an advert. Google needs time to re-crawl your site, test your pages against competitors and build trust in your business. Google’s own guidance for business owners hiring an SEO is that it typically takes between four months and a year to put improvements in place and start seeing the benefit.

If you need phone calls this week, paid advertising (PPC) is the faster route, and we can help with that too. Many businesses run both: ads for immediate leads while SEO builds a source of enquiries you don’t pay for per click.

What a typical first year looks like

Months 1–2: Foundations

Audit, fixes, keyword research, Google Business Profile, schema and the first new content. You’ll see plenty of work in your reports but little change in rankings yet. That’s normal.

Months 3–4: Early movement

Pages start climbing, often from page three or four towards page two. You may see more impressions in Google Search Console before you see more clicks.

Months 4–6: Traction

Key pages begin reaching page one for less competitive searches, map pack visibility improves and enquiries from search start to appear.

Months 6–12: Compounding growth

Content, links and reviews build on each other. This is where SEO starts to pay back, and unlike ads, the results don’t switch off the day you stop paying.

What affects how quickly you’ll see results

•  How competitive your industry is. A dog groomer in Malton will usually move faster than a solicitor in York.•  Your website’s starting point. A brand-new domain has no track record with Google yet; an established site with a few fixable problems can move sooner.•  How much work goes in each month. Higher packages simply get more done, sooner.•  Your reviews and reputation. Customers and AI tools both notice them.

What we will never do

✕  Guarantee you a number one position. Nobody controls Google’s rankings, and anyone who promises this should worry you.✕  Buy links or use shortcuts that could get your site penalised.✕  Hide behind jargon. If something isn’t working, we’ll tell you and change the plan.

How you’ll know it’s working

We don’t just check in once a month. Our AI-powered monitoring tools scan your website on a regular basis, tracking your keyword rankings and flagging technical issues such as broken links, slow pages or indexing problems. When something changes, we know about it quickly and can act before it affects your enquiries.

Every month you’ll also get a short report showing:

✓  The work we completed✓  Keyword ranking changes✓  Traffic and enquiries from organic search✓  Google Business Profile views, calls and direction requests✓  How often AI assistants mention your business (Growth and Authority)✓  What we’re doing next month and why

In the early months, the best signs of progress are rising impressions and pages moving up the rankings, even before those turn into enquiries.

Why choose Web Site Made Easy for SEO?

We fix things ourselves

We build websites, so there’s no waiting on a separate developer to action our recommendations.

Your site is watched, not just visited

AI-powered monitoring checks your rankings and technical health regularly, so issues are caught early.

AEO built in

AI search optimisation is included from Growth upwards, not sold as a costly bolt-on.

Local knowledge

We’re based in Scarborough and understand the North Yorkshire market.

Transparent pricing

Our prices are published on this page, not hidden behind a sales call.

You own everything

Every page, piece of content and account we create belongs to you.

Frequently asked questions about SEO & AEO packages

Ready to get found?

Start with a free Search & AI Visibility Check. We’ll show you where you stand, what your competitors are doing and whether SEO is the right investment for your business right now.

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